Social media success is something that nonprofits are finally beginning to see as a vital piece of the marketing and fundraising puzzle. But getting engagement on social channels is challenging and often daunting, especially to small nonprofits. The best way to get people to take action on social media is through thoughtful and authentic digital storytelling. In this webinar, Julia will review specific tactics and examples of nonprofits small and large that are successfully using social media storytelling to drive engagement and awareness of their organizations.
Julia Campbell has run her digital marketing consulting business for almost a decade, focused exclusively on mission-driven organizations. She is a Returned Peace Corps Volunteer and the author of Storytelling in the Digital Age: A Guide for Nonprofits, a call-to-action for nonprofits to use stories to accomplish their missions. Her passion is to get nonprofits of all sizes to stop spinning their wheels on social media and to start getting real results using digital tools. Her blog is at www.jcsocialmarketing.com/blog and you can get her book on Amazon: https://amzn.to/2LUGgia
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