Growing Generosity with the Power of Personalization


There has been a seismic shift in the past 15 years that has had a profound impact on donors. Facebook, Google, GoFundMe, Netflix and others have created a world where donors expect individually personalized experiences. Donors want to have a direct, personal connection to your cause…and be able to give more than just money.

In this webinar you'll learn...

  • How the shifting technology landscape has affected fundraising over the last 20 years 
  • How the rise of technology has driven personalization 
  • How personalization impacts philanthropy 
  • Technology that helps bridge the chasm
  • Practical examples of personalization at scale

About the Presenter

David Cady has worked in the software world for over 12 years, specifically for some of the world's best CRM companies. David currently leads the customer facing and business development efforts for Virtuous, a cloud software company focused on re-imagining generosity in the nonprofit space.